The times are good for e-commerce businesses. Many people are inclined towards this business model because it suits a wide range of individuals and their needs.
According to the data statistics, Global retail e-commerce revenues were expected to total $5.8 trillion by 2023. However, this sum is expected to expand by 39% over the next few years, surpassing $8 trillion by 2027.
However, choosing the right e-commerce development platform for your store can be overwhelming. You can create a custom, but then it seems costly.
Still, it can be worth all the money if you get good results. Then, you might think about the already existing platforms. Can they suffice your business needs?
These and a lot many questions take up a lot of space in your head giving you more stress. So, now, let us make it easy for you.
Whether you look for Custom e-commerce solutions or Top e-commerce platforms for businesses, there are certain factors that can impact your business on high levels.
In this article, we will talk about the top factors to impact your e-commerce business. Once you have through it, choosing the e-commerce web development services or platform will become easy.
What is an eCommerce Platform?
An eCommerce platform is software that facilitates online purchasing and selling. Today’s forward-thinking organizations use cloud-hosted eCommerce platforms rather than in-house hosting. This is less expensive and easier to adopt, and with a reputable supplier, it also offers greater security and availability.
Unless you have highly particular and uncommon requirements, the advantages of adopting an eCommerce platform over creating something from scratch are undeniable. However, selecting the appropriate solution or E-commerce development agency can be tricky.
How to Choose an E-commerce Platform 2024: Factors To Consider
Let us make this tricky situation a little easier by discussing the important factors of choosing an e-commerce development platform.
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Technical Expertise within Your Team
Another important factor to consider is your team’s technological knowledge. As we all know, certain platforms are more accessible to nontechnical users, whilst others may require significant technical knowledge and a development team to run effectively—but the incentives for doing so can be tremendous. The demand for customization also influences your decision.
Certain systems have considerable customization possibilities, allowing you to personalize the platform to your exact requirements.
Others, while configurable, have more predefined structures that may be useful depending on your requirements.
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Data Volume
One of the most important factors you can consider when evaluating key features of e-commerce platforms is the data volume a platform must handle.
Most solutions on the market can handle lesser volumes, such as 100 to 100,000 stock-keeping units (SKUs).
However, if your company maintains millions of SKUs, a more in-depth review of the platform’s capabilities is required, maybe including a proof of concept (PoC) to validate the platform’s claimed capabilities.
Additionally, one of the features to consider when choosing a platform is the amount and complexity of product linkages.
You may need to manage a variety of relationships, including related products, kits (many products bundled into one), replacements, additional items, remanufactured products, and others.
If you handle a huge number of data and multiple product relationships, the platform’s performance may suffer once your solution is in production.
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Scalability
Any eCommerce business wants to succeed enough to extend its operations by serving more clients or increasing its product inventory. When deciding on a platform, you must remember your long-term goals.
An extensible platform architecture based on open and well-documented APIs can improve agility, speed, and scalability. Software-as-a-Service (SaaS) eCommerce platforms that are hosted natively in the cloud have the scalability and flexibility to adjust in real-time to changing traffic volumes and client needs.
However, be wary of the promises of an increasing number of legacy software providers who include the term ‘cloud’ in their product names.
While they may rightly claim to be hosted in the cloud, they frequently run the same outdated software that lacks the scalability of native SaaS solutions like commerce tools.
To assess a vendor’s flexibility and scalability, simply request a trial instance of the program and observe how long or short it takes to produce – it should be a matter of hours rather than days.
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Mobile Supported E-commerce
Shoppers and customers are increasingly using mobile devices to browse stores and make purchases. That’s why your e-commerce system must provide a nice shopping experience across all devices.
Mobile commerce was anticipated to generate $314 billion in 2020, accounting for 44% of global e-commerce purchases. However, if you don’t provide a mobile-friendly checkout experience, you may be jeopardising your growth opportunities.
Select a platform that allows you to build a simple, user-friendly mobile checkout procedure.
Consider fewer fields, larger buttons, and the integration of popular mobile payment methods like Apple Pay, Google Pay, PayPal, Amazon Pay, and more.
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Security
In the digital age, security is critical, particularly when dealing with sensitive consumer information and financial transactions.
A breach can result in considerable financial losses, legal ramifications, and a ruined reputation. As a result, it’s critical to choose an e-commerce platform that prioritizes security and conforms with applicable requirements such as GDPR, PCI DSS, and others.
Determine the platform’s security features, such as data encryption, secure payment gateways, two-factor authentication, and automated security upgrades.
Furthermore, the development of the E-commerce platform should include powerful tools for monitoring and responding to possible risks, such as intrusion detection systems and automated notifications for suspicious activity.
Bottom Line
So, now, if your business requires a custom-developed platform, you must look for the best development services. Those already familiar with the above factors are ready to offer you the best process with functionality intact within the system. To keep everything good and flowing, Saha Marketing is your go-to for custom web development services.
You want it perfect; we only aim for it. So reach out, and let’s begin.
